Avi Zinger, CEO of Ben & Jerry’s Israel, on Monday commented on the global Ben & Jerry’s corporation’s decision to boycott Judea and Samaria, telling Channel 12 News he has no intention of stopping the sales of the ice cream in Judea and Samaria.
"It is inconceivable that the company decides to cause harm for political reasons, and mix ice cream and politics," said Zinger.
Zinger said he had been under heavy pressure from Ben & Jerry's global corporation. "I heard about the decision more or less together with everyone," he said, "but I have been under pressure for about a year and hearing demands to stop marketing in Judea and Samaria. Of course, I have been opposed to it all along. Ever since the operation in Gaza the pressure from the company has increased."
"I did not agree to surrender to this and I am not willing to continue to surrender to it," stressed the CEO of Ben & Jerry's Israel. "I have been with them for 25 years, I brought it to Israel. I was informed two hours ago that since I am not willing to cooperate on this issue, they will not extend my agreement in year and a half," said Zinger.... Read More: Arutz-7