Jerusalem, Israel - May 22, 2016 - The politics and culture of Iran over the last 40 years are reflected in a new temporary exhibit at the Museum for Islamic Art in Jerusalem. Sign from Iran, is a collection by 27 of Iran's finest artists and graphic designers. The 60 posters are divided into seven categories including, Politics, History and Culture, Founding Fathers, Calligraphy and Women.

Many of the posters are on loan from the Moravian Gallery, Brno, Czech Republic. Marta Sylvestrova, Moravian Gallery curator was in Jerusalem, Israel, for the opening of the exhibition, which coincided with Jerusalem Design Week. Sylvestrova says modern computer technology has inspired a new generation in a "rebirth of calligraphy" in poster and graphic art.

Years ago, while traveling, graphic design artist Israeli Yossi Lemel visited the boutique Moravian Gallery. Director of the Museum for Islamic Art Nadim Sheiban, credits Lemel for initiating and also curating the exhibition. Sign from Iran, Sheiban says, "represents an extraordinary achievement for the museum, and an opportunity for the Israeli public to be exposed, through the eyes of the greatest Iranian graphic artists, to life in Iran, a country with which we have no diplomatic relations. The political obstacles were overcome."

One enters the exhibition hall to "Fathers of Iranian Poster Art," Morteza Momayez and Ghobad Shiva are two key examples.

Reza Abedini, was a leader in turning event posters into statements with messages. Abedini went on to form the Dabireh Collective, Homa Delvaray, Farhad Fozouni, Aria Kasael, and Iman Raad are a few of its young innovative Iranian graphic designers.

Using Farsi calligraphy of old, plus new techniques, contemporary Iranian posters reflect on daily life in Iran, theater, film and literature in through 1970's.Modern posters have developed visual puns and indirect messages. Red for blood can be seen in some examples in photo essay. Posters are dated up to 2014.

Mehdi Saeedi, now living in Philadelphia, was born in Tehran, a fifth generation graphic designer, transformed letters into human and animal shapes. He is credited as originating Zoomorphism in graphic design.

The posters will be on display in Jerusalem until November, the photos essay includes some of the most famous and interesting works.